- Email:
- huangran@iu.edu
- Campus:
- IU Bloomington
Kirkwood Hall 115
Kirkwood Hall 115
Education
- Ph.D., Retail and Consumer Sciences, University of Tennessee - Knoxville, 2018
- M.S., Merchandising, University of North Texas, 2011
- B.A., Communication Studies, South China Normal University, 2007
About
Ran Huang is an Assistant Professor of Merchandising. Her research interests focus on digital service management, digital consumer behavior, the relationship between humans and artificial intelligence (AI), and interdisciplinary research with an emphasis on user experience. She has taught courses in consumer behavior, branding, international retailing, and digital analytics.